Recruiting for Lidl's new Doncaster warehouse

With the opening of a new warehouse based in Doncaster, Lidl were looking to recruit staff for the facility.

That’s where City Brand came in. Being located in the town, we utilised our local expertise to devise a suitable route by which to deploy our Digital Advertising Truck.

Targeting high footfall locations in and around the hectic festive period, we were able to ensure that Lidl’s recruitment message was seen by a vast number of the general public, who were inquisitive and keen to learn more about the opportunities available.

Lidl Ad Truck Don1